Monthly Archives: January 2016

Who Wins? Mobile Apps vs. Mobile-Friendly Websites

In the past few years, the museum and tourism industry has “gone mobile” in two different ways: mobile-friendly websites and downloadable mobile apps. What is the difference, and which one is the better choice? Mobile-friendly websites are still websites — they’ve just been adapted to look and function better on a smartphone or tablet. Mobile apps… Read More »

Park, Landscape, or City Tours: Creating a Mobile Tour Guide App for the Outdoors

Museums and visitor attractions — big and small alike — are increasingly moving into the mobile age with downloadable apps, mobile tour guides, interactive mobile games, and mobile-friendly websites. But “going mobile” is often predicated on having good signage and maps to direct visitors to points of interest, and on strong wifi and cellular signal… Read More »